Sony's Hirai: We Could Pay for Exclusives Again
Things going well since Ken left.

Kaz Hirai
30 May 2008
Speaking to SPOnG regular Steve Boxer, on the semi-official Sony PlayStation blog recently, Sony Computer Entertainment CEO, Kaz Hirai has taken a reality check on the idea of exclusives.
When Steve asked him if he had SCEI has changed Phil Harrison's policy of not paying for exclusives, Hirai skated around the subject, saying, "That’s something that we can re-evaluate, but it’s also something that the publishers need to make a business decision on."
The reality of the situation, however, appears to have penetrated SCEI HQ. That reality being that unless paid for, exclusives simply do not make as much cash for third-party publishers as multi-platform games.
Hirai states, "But generally speaking, because of the investments that publishers need to make in this round of hardware, it’s going to be more difficult for publishers to make that decision."
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He then explains how Sony intends to make multi-platformers more compelling, "Let’s face it – all the games are coming out on a Blu-ray disk which has 50Gb capacity, so let’s put in some making-of content, or maybe additional levels."
So, a point to Blu-ray after all. All this downloadable content, well, that's just not on. Kaz points out, "You also have to realise that different countries all have broadband, but the speeds are different, and then there are some territories where there isn’t too much broadband infrastructure at this point in time. When you look at it from a worldwide business perspective, the most efficient way of delivering 50 gigabytes, say, is going to be on a disk for a while to come."
Finally, it's good to know that the PS3 is once and for all a games machine and not an uber-super-multimedia computer. This is because Hirai repositioned it as such - and now he thinks its going in the right direction. After all, as he points out, "It hasn’t been a year yet since Kutaragi-san left, but I think things are heading in the right direction..."
Ouch!
Threespeech
Comments
12 comments posted.
First comment
Posted by Joji
Exclusives don't matter as much as they once did, back in the PS1 and 2 eras. With each console being on par (except Wii), there's very little differernce in each version if done a multiformat way. We can understand why we see more multiplatform games, as it makes better business sense.
If you take MGS4 for example, keeping that game exclusive to PS3 has not helped Sony or Konami at all, and the less said about FFXIII the better.
If you take MGS4 for example, keeping that game exclusive to PS3 has not helped Sony or Konami at all, and the less said about FFXIII the better.
Latest comment
Posted by NUMBer
u sound very ignorant like u kno wat da hell u talkin bout .. how do u kno dat metal gear has not helped sony/konami...wen da game aint even drop yet....i doubt any1 knows dat yet bang bang splurge
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