Activision and Vivendi have now completed their merger, creating the world's biggest third-party video games publisher.

This comes following Activision shareholders approving the deal on Tuesday.

"The completion of this transaction marks the beginning of an important new chapter in the history of interactive entertainment", Bobby Kotick, president and CEO of the newly-formed publisher boldly uttered.

"By combining leaders in mass-market entertainment and subscription-based online games, Activision Blizzard has leading market positions across all categories of the rapidly growing interactive entertainment software industry. With more than 10.7 million subscribers on World of Warcraft, and with tens of millions of people playing Guitar Hero, Activision Blizzard's games are transcending the traditional stereotypes and are more popular as a form of entertainment than ever before. We look forward to building upon our brands to create value for our shareholders, customers and consumers", he went on.

Following the approval of the transaction, the deal was closed yesterday.