Record Year for UK Games Business

Casual games credited with sales increase

Posted by Staff
Some casual gamers
Some casual gamers
The UK's video game publishers' representative body ELSPA (Entertainment and Leisure Software Publishers Association) is announcing a record-breaking year for its members.

Using data from Gfk Chart-Track, ELSPA states that, "Total videogames software sales reached an all-time high in 2008 with 82.8 million units sold all-told in the UK. The total gross generated from the sale of all videogames including hardware and accessories rose 23 per cent to £4.034 billion."

This apparently means that "the market has now more than doubled over the last five years." Earlier today, the BBC rather confused itself and us by stating that this figure is actually "more than double the total earnings over the past five years", which is not quite the same thing.

ELSPA's official release continues, "The increasing popularity of video games took total sales to £1.905 billion, compared to £1.552 billion in 2007".

Apparently, "Hardware sales have been equally spectacular", with "The total revenue for the UK’s console hardware sales in 2008 was £1.422 billion - an increase of 14 per cent compared to £1.252 billion in 2007. The total value of console gaming peripherals increased by 82 per cent, with total sales reaching £549 million compared to £301 million in 2007."





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